4 June 2007- Google Relations: Winning the Web
How should the PR industry react to the overwhelming power of the internet search engine? Embrace ‘Google Relations’ and adapt, or face extinction, says Stephen Waddington, managing director of Rainier PR.
5 December 2006 - B2B blogging: business critical or corporate vanity?
Corporate blogs can reinforce brand profile, address new audiences and influencers, and act as a channel to customers according Stephen Waddington, managing director, Rainier PR.
12 October 2006 - RSS communication evolution for Public Relations
As Rainier PR launches its free RSS news feed service for clients, what does this mean for client news in the future?
18 July 2006 - Search Engine Optimisation for SMEs
Read Rainier PR's guide on how SEO can help send your company further up search engine results pages.
5 April 2006 - Rough guide to radio
Rainier PR's rough guide to radio shows how to develop a successful approach to radio PR.
12 January 2006 - Tech in 2006: Growth and innovation returns
Rainier PR makes its predictions in its annual predictions for the tech and media sectors.
15 August 2005 - Analyst relations
the analysts' perspective
Rainier PR research show that more than half the PR agencies in the UK leave EMEA analysts dissatified.
11 July 2005 - Summer happy, some are not
Contrary to popular opinion, the summer can be a great time to break a news story.
9
March 2005 - Picking the right PR company
How should you go about selecting a PR agency?
26 February 2004 - The acid
test for international PR
Does your international PR pass the acid test
for going global, but staying simple?
27 January
2004 - PR for start-ups and
early stage companies
PR
is a cost effective medium for start-ups to reach
their target audiences. Rainier PR explains how.
14
January 2004 - 2004 journalist/PR
relationship study
An analysis of the relevance and role of PR agencies
from the perspective of the UK media. |