Sunday, July 06, 2008
Podcast production
The PR industry chuckled when Weber Shandwick made it into the pages of PR Week a couple of years ago with news of its bespoke podcast studio when the simplicity of the format means that a microphone and laptop PC are all that it required.
The PR industry chuckled when Weber Shandwick made it into the pages of PR Week a couple of years ago with news of its bespoke podcast studio when the simplicity of the format means that a microphone and laptop PC are all that it required.
Comments:
Stephen - whisper it, but the 'studio' was just a particularly quiet meeting room. My laptop, some decent microphones and Audacity did the rest.
But things have moved on... we now have a full broadcast production/editing suite. Which (whisper it) is just an office at the end of a corridor with a hi-spec Mac, Final Cut Studio and a Sony broadcast camera...
But you're right - it's more about the techniques employed than the kit used. Oh, and some decent content helps (apparently).
But things have moved on... we now have a full broadcast production/editing suite. Which (whisper it) is just an office at the end of a corridor with a hi-spec Mac, Final Cut Studio and a Sony broadcast camera...
But you're right - it's more about the techniques employed than the kit used. Oh, and some decent content helps (apparently).
Cheers James. You beat the industry to the pages of our organ with a cracking bit of PR, and for that you should be applauded. Now, when are you going to buy me lunch?
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