Twitter hiring We’ve made our first hiring via Twitter. Liverpudlian Matt Watson joins us next month. He’s run a cracking blog for the last five years about his experiences as a student, most recently at Huddersfield University. We got in touch directly via Twitter. Welcome Matt you’ve got a great career ahead of you.

Recruitment via social networking: it’s the brave new world. Like traditional networking but much better. A place in the network is earned not only by who you know, but crucially through personal expertise and reputation. And best of all it doesn’t involve recruitment consultants.

PR students listen-up. If you want a fast track career in digital PR use your holiday time to get work placements and like Matt immerse yourself in the tools of your trade such as Blogger, Facebook, Flickr, Google Tools, Twitter and Wordpress. Chances are that if you do you’ll have a head start on many of those that have been in the industry for several years.

I’m always gobsmacked by candidates, both graduates and those that have been in the industry for some time, that come for an interview (almost always via recruiters) at Rainier PR that don’t make an effort to look at the agency web site or our blog. They typically don’t use an RSS Reader and haven’t had “time to look at Twitter”. Bollocks. Don’t waste your time – or ours.

And to those people to whom I dismissed Twitter last year I got it completely and utterly wrong and I apologise unreservedly. I’ve now got a case study with absolute return on investment. We’ll all learning, right?

Labels: agency life

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